Google Ads MCP server: Google's official one, and a faster way into Claude and ChatGPT

Yes, Google publishes an official Google Ads MCP server, the piece that lets an AI assistant read your ad account. Setting it up takes Python, a Google Cloud project and OAuth credentials, and it runs on your own computer. If you would rather ask Claude or ChatGPT where your budget went a few minutes from now, HeyMetra connects Google Ads with a Google sign-in and one address, next to your store and your analytics. This guide covers both.

Is there an official Google Ads MCP server?

Yes. Google publishes googleads/google-ads-mcp under the Apache 2.0 license, with about 1,100 stars on GitHub. Google’s documentation describes the current release as read-only: it lists the accounts you can reach and runs reports written in GAQL, Google Ads’ own query language. The code on GitHub also includes tools for creating assets and managing labels, switched on unless you turn them off, each with a confirmation step.

It reads Google Ads alone. Whether the clicks turned into orders is in your store, and what visitors did on the site is in GA4. Google’s server reads neither.

Connect Google Ads to Claude or ChatGPT in a few minutes

HeyMetra’s Google Ads connector, in beta, runs on our servers, so there is nothing to install:

1. Sign in with Google. In HeyMetra, choose Google Ads and sign in with the Google account that can already open the ads in Google Ads. Your password stays with Google.
2. Pick the client account. If you work through a manager account, pick the client account that holds the campaigns. Here you also choose whether your AI assistant may propose changes.
3. Add HeyMetra to your AI assistant. Add https://mcp.heymetra.com/mcp as a custom connector in Claude, or in ChatGPT’s developer mode. In Claude Code it is one command.

If you allowed changes, your AI assistant can pause or resume a campaign or change its daily budget. It writes out the exact change in the chat and waits, and nothing reaches Google Ads until you approve it.

The same address works in Claude, ChatGPT, Grok, Perplexity, Claude Code, Codex, Cursor and Antigravity, and your team shares one connection. Every plan starts with a seven-day free trial.

What Google’s own server takes to set up

Before your first question, Google’s server asks you to:

1. Install Python’s pipx on your computer.
2. Create a Google Cloud project, switch on the Google Ads API, and make sure the project has API access.
3. Create an OAuth client, or sign in with gcloud using the Google Ads scope, so the server has credentials on your machine.
4. Add the server to your AI assistant’s config file with the credentials path and project ID, plus your manager account’s ID if you reach the ads through one.

It then runs in apps that start programs on your computer, such as Claude Code, Codex, Cursor and Antigravity. Claude on the web and ChatGPT reach servers from their own cloud, so they can use Google’s server only after you deploy it on Cloud Run with your own OAuth client and keep it running. Google stopped requiring a developer token in September 2026, which removed one step.

Google’s server suits a developer who writes GAQL and wants Google Ads in a terminal. If your questions reach past Google Ads, or you want to ask from Claude or ChatGPT on the web, HeyMetra is the shorter path.

Google Ads next to your store and your analytics

Here is a question in Claude that reads Google Ads and WooCommerce at once, for an online coffee shop:

Claude

Google Ads says our campaigns brought 212 conversions last month. How many WooCommerce orders actually came from Google Ads, and what did they bring after refunds?

Read Google Ads and WooCommerce with HeyMetra

WooCommerce has 164 orders tagged google / cpc last month, worth $14,300 after $610 in refunds. Google Ads reports 212 conversions worth $18,900. Most of the gap is Performance Max: it counts 71 conversions, while WooCommerce has 29 orders from it. Google Ads also counts conversions from people who saw an ad and bought later.

Reply to Claude…

ChatGPT uses the same connection. Here it reads the searches you paid for:

ChatGPT

Which search terms did we pay for in the last 30 days without a single conversion?

Used HeyMetra · Google Ads

38 search terms cost $1,240 with no conversion. The top four are $690 of that, and two of them come from people looking for a café nearby. Adding those two as negative keywords in Google Ads would stop that spend.

Search term	Cost	Clicks
coffee shop near me	$310	204
espresso machine repair	$160	88
cafe open now	$130	97
free coffee samples	$90	71

Ask anything

Grok puts the campaigns next to what GA4 saw on the site:

Grok

Which of our Google Ads campaigns bring visitors who leave right away?

Read Google Ads and Google Analytics with HeyMetra

Performance Max brought the most sessions last month, 6,800, but only 31% of them were engaged, against 68% for the coffee beans search campaign. Most of its sessions land on the home page from display placements; the search campaigns land on product pages.

What do you want to know?

Google Ads keeps attributing conversions for a few days after a click, so the newest days are not final, and your AI assistant says so. A few more that work well:

• Which campaigns spent in the last 30 days without a single conversion?
• How did return on ad spend move week by week this quarter, and in which week did cost per conversion jump?
• Which search queries get clicks from ads and from organic results in Search Console at the same time?
• Which product categories sell well in WooCommerce but get almost none of the ad spend?

Accounts that connect to the same place

Google Ads is one of more than twenty accounts HeyMetra connects, each with its own sign-in or key:

• Analytics: Google Analytics 4, for what visitors did after the click. Our GA4 guide compares Google’s own server too.
• Search: Google Search Console, for the searches you rank for without paying. See SEO analysis with Claude and Search Console.
• Stores and payments: WooCommerce, Amazon Seller Central and Stripe, for the orders the clicks led to.
• Team: Slack and email, to send what your AI assistant found.

You add HeyMetra to your AI assistant once. Each account you connect afterwards answers through the same address.