Ask your AI about your Meta ads, Page and Instagram
Meta keeps your ads, your Facebook Page and your Instagram account on separate screens, and your real question usually spans them. This connector is for asking your own AI assistant across all three at once: what the campaigns returned, how far the Page reached, and how Instagram did this month.
When Meta opens, you will connect it to Claude, ChatGPT, Grok, Perplexity, Claude Code, Codex, Cursor or Antigravity, with one connection.
- MetaSoon
- WooCommerce
- ShopifySoon
- Google AdsSoon
Who it’s for: Agencies · Marketing teams
Ask, and have it done
Questions
- Which campaigns spent the most this month, and what did they return?
- How did my Instagram account do this month on reach, profile views and engagement?
- How many people did my Facebook Page reach last month?
- Which pixels are on the ad account, and when did each last receive an event?
Actions
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Pause an ad set that has stopped paying for itself
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Change a campaign's budget
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Set up a new campaign from what you describe
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Turn a paused ad back on
Your assistant tells you in one line what it will change, and nothing reaches the account until you say yes in the chat. HeyMetra cannot undo a change afterwards. What to ask any connector that can make changes
What Meta is
Meta is where your paid campaigns, your Facebook Pages and your Instagram presence all live. Performance, audience and content sit in separate screens there, and the question you actually have usually spans them.
What the campaigns returned
Spend, reach, clicks and results for each campaign, ad set and ad, for any period, so the best and worst of the month are one question apart.
How far the Page reached
Your Facebook Page's reach and engagement over time, next to the ads that were meant to grow it.
How Instagram did
The Instagram account's reach and profile views for the month, read through the Page it is linked to, in the same answer as the ads.
Frequently asked
Does one connection cover Facebook, Instagram and the ad account?
Yes. One sign-in covers ad accounts, Pages and Instagram accounts, and you tick which ones may be read. Campaign results, a Page's reach and an Instagram account's reach and profile views then answer in the same place.
Can it change my campaigns?
Only if you allow it. Reading needs no permission to change anything, and setting up campaigns is a separate switch that stays off unless you turn it on. Even then, each change comes back written out in full and waits for your approval.
Why would my Instagram figures be missing?
Instagram reports through the Facebook Page it is linked to. A personal or unlinked account has nothing to report through, so link it to the Page in Meta's settings and reconnect.
An answer came back empty for a month I know I spent in. Is that zero?
No. Meta returns an empty result when an asset is outside what you ticked, which is a question never asked rather than a zero. Check the ad account was ticked, and read which sources the answer says it used.
Works well with Meta
Meta tells you what an ad reached and what it cost. What those people bought is in your store, and connecting both is how a campaign's reach becomes a revenue figure.
A tool that reaches ad accounts and nothing else stops at that first half. It is the whole of HeyMetra vs AdKit, the ads-only option this one is most often weighed against.
Setting it up 4 steps. You sign in on the provider, so no password reaches us.
Four steps. The screen that matters is Meta's asset list: every ad account, Page and Instagram account you leave unticked there is simply not visible afterwards, and nothing warns you.
- 1
Sign in as somebody with a role on the Business
Choose Meta on the Connections screen; Meta's own sign-in follows. Authentication happens at Meta and never inside HeyMetra.
A personal account that merely has access to an ad account is often not enough. The assets below are listed through the Business, so a role on it is what makes them appear.
- 2
Tick every asset you want, on the screen that lists them
Meta shows your ad accounts, Pages and Instagram accounts and asks which this app may use. Anything left unticked is invisible afterwards.
This screen is the one people click through. An asset missed here does not fail later. It is simply absent, which looks as if HeyMetra does not support it.
- 3
Decide about the two capabilities that write
Reading performance needs neither. Creating a pixel and setting up a campaign are switches on the connection, and they stay off unless you turn them on.
Even switched on, a write is a proposal: your assistant shows the exact change and nothing is sent until you say yes in your assistant.
- 4
Add HeyMetra to the assistant you use
Claude, ChatGPT, Grok, Perplexity, Claude Code, Codex, Cursor or Antigravity. The ads, Page and Instagram tools appear there.
Then add HeyMetra where you ask
When it does not work 3 common problems and how to fix each one.
Three things are known to go wrong with Meta: an asset missing because it was not ticked, Instagram figures missing because the account is not linked to a Page, and an empty report that is not the same as zero.
- An ad account, Page or Instagram account is missing.
- It was not ticked on Meta's asset screen, or the signed-in person has no role on the Business that owns it.
- Connect again and tick it. If it is not on the list at all, the role is the problem and a Business admin grants it.
- Instagram figures are missing although the Page connected.
- An Instagram account reports through the Page it is linked to. A personal or unlinked account has nothing to report through.
- Link the Instagram account to the Page in Meta's own settings, then reconnect.
- A report comes back empty for a period you know had spend.
- Meta answers with an empty result rather than an error when an asset was not shared with HeyMetra. An empty result is not a zero: it means the question never reached that asset.
- Check the ad account is one you ticked. HeyMetra reports which sources contributed to an answer for exactly this reason.
Meta is not available yet
Tell us you want Meta, and what you would ask it. We will write to you when it opens.